pp. 2592-2607 | Article Number: iejme.2016.217
Published Online: September 04, 2016
Article Views: 313 | Article Download: 335
The relevance of the analyzed issue is caused by the growth of the international trade in the intensity of business travel services, including in the field of the congress and exhibition business, which necessitates the formation of the effective management model of business travel services at the destination level. The purpose of the article is to substantiate the formation algorithm of the cluster development strategy of tourism and the development of organizational functioning models of the congress and exhibition cluster in the destination. The leading approach to the study of this issue is the method of modeling, which allowed considering the practice of clusters functioning as a sequence of stages of its formation and development, taking into account the resource potential of destinations. Results: the article presents a stepwise algorithm for creating the congress and exhibition cluster in the destination and proves the fundamental organizational model for its functioning in the business tourism market; isolates and systematized criteria and indicators for assessing the contribution of participants of the tourism cluster in the destination development. The contents of this article may be useful for researchers, interested in the use of the cluster approach in the services sector, as well as to regional authorities, responsible for the development of tourism
Keywords: Services; business tourism; congress and exhibition tourism; destination; cluster approach
Aguilera, A. (2008) Business travel and mobile workers. Transportation Research, 42, 1109-1116.
All-Union State Standards R 53103-2008. Exhibition and fair activities. Terms and Definitions. Direct access: http://vsegost.com/Catalog/48/48224.shtml
Beech, J. & Chadwick, S. (2005) The business of tourism management. Direct access: http://www.stile.coventry.ac.uk/cbs/staff/beech/BOTM/Glossary.htm
Business travel strengthens the position: facts and figures. (2014) Direct access: http://tourism.gov.tm/ru/publications-ru/371-2014-06-28-14-48-15.
Chimitdorzhieva, O. G. (2010) Business as a specific type of tourist activity and its impact on socio-economic development of the country. Managing social and economic systems, 1, 1-16.
Davidson, R. (1994) Business Travel. London: Addison Wesley Longman. 155p.
Delgado, M., Porter, M. E. & Stern, S. (2014, December) Clusters, convergence, and economic performance. Research Policy, 43(10), 1785-1799.
Dronov, S. E. (2014) Problems of activating growing points in the Russian regions. Socio-economic phenomena and processes, 9, 37-41.
Elizarov, A. N. (2012) The essence of business tourism as an economic category. Topical Issues of Economic Sciences, 26, 274-282.
Elizarov, A. N. (2013) Trends in sustainable development of the global business tourism market. Regional economics and management: an electronic scientific journal, 3(35), 9-17.
Enrigt, M. J. (1995) Why Clusters are the Way to Win the Game? World Link, 5, 24-25.
Fishman, L. I. & Ivanov, M. Y. (2013) Theoretical aspects of the development of social management services in territorial and sectoral complexes on the basis of monitoring the activities of their governments. Problems of Modern Economics, 2(46), 274 - 276.
Getz, D. (2005) Event Management and Event Tourism. New York: Cognizant. 439p.
Getz, D. (2007) Event Tourism: Definition, Evolution and Research. Tourism Management, 29(3), 403-428.
Gorkin, A. P. & Smirnyagin, L. V. (1979) A structural approach to industrial systems in different social and economic environments. London: John Wiley & Sons. 264p.
Hsieh, P., Lee, С. & Ho. J. C. (2012) Strategy and process of value creation and appropriation in service clusters. Technovation, 32(7), 430-439.
Hunziker, W. & Krapf, K. (1942) Grundriss der Allgemeinen Fremdenverkehrslehre. Zürich: Polygraphischer Verl. 392p.
International Trade Statistics (2013) Table III.6. World trade in travel by region. Direct access: https://www.wto.org/english/res_e/statis_e/its2013_e/its13_trade_category_e.htm
Karpov, G. A., Khoreva, L. V. & Popova, T. N. (2014) Tourist destination in the congress tourism market. Current issues in the field of tourism economics and management, 3, 101-110.
Kolb, B. M. (2005) Marketing for cultural organisations: new strategies for attracting audiences to classical music, dance, museums, theatre & opera. New York: Thomson Learning Emea. 233p.
Kolb, B. M. (2006) Tourism marketing for cities and towns: using branding and events to attract tourists. Amsterdam: Elsevier. 328p.
Leiper, N. (2004) Tourism management. Canberra: Pearson Education. 455p.
Mangushev, D. V. (2014) Services as a growth indicator of macroeconomic indicators of countries. Business Inform, 2, 45-51.
Manhas, P. S., Manrai, L. A. & Manrai, A. K. (2016) Role of tourist destination development in building its brand image: A conceptual model. Journal of Economics, Finance and Administrative Science, 21(40), 25-29.
Musso, F. & Francioni, B. (2015) Agri-Food Clusters, Wine Tourism and Foreign Markets. The Role of Local Networks for SME's Internationalization. Procedia Economics and Finance, 27, 334-343.
Nicula, V. & Popsa, R. E. (2014) Business Tourism Market Developments. Procedia Economics and Finance, 16, 703-712.
Pine, B. J. & Gilmore, J. H. (1998) Welcome to the experience economy. Harvard business review, 76, 97-105.
Popova, T. N. (2015) Formation of the congress and exhibition cluster in the tourist destination: Author’s thesis. St..Petersburg, 16p.
Porter, M. E. (1980) Competitive Strategy: Techniques for Analyzing Industries and Competitors. London: Free Press. 396p.
Sakhieva, R. G., Semenova, L. V., Muskhanova, I. V., Yakhyaeva, A. Kh., Iskhakova, R. R., Makarova, E. V. & Shafigullina, L. Sh. (2015). Academic mobility of high school students: concept, principles, structural components and stages of implementation. Journal of Sustainable Development, 8 (3), 256-262.
The World Bank, Available. (2016) Direct access: http://www.worldbank.org.
Ţîţu, M. A., Răulea, A. S. & Ţîţu, Ş. (2016) Measuring Service Quality in Tourism Industry Original. Social and Behavioral Sciences, 221, 294-301.
Zorin, I. V. & Kvartalnov, V. A. (2003) Tourism Encyclopedia. Directory. Moscow: Finance and Statistics. 368p.